diff --git a/src/resources.py b/src/resources.py
index 62ba783..ea1e2ec 100644
--- a/src/resources.py
+++ b/src/resources.py
@@ -79,7 +79,7 @@ class SampleResource(Resource):
             rabbitmq_channel.basic_publish(
                 exchange=RABBITMQ_EXCHANGE,
                 routing_key='feature',
-                body=generated_tag)
+                body=json.dumps({'tag': generated_tag}).encode('utf-8'))
         except Exception as e:
             LOGGER.exception(e)
             db.session.rollback()